Personal Branding: Be Yourself
A great video from this past DIY DAYS in LA talks about self-branding, entrepreneurship as well as some lessons learned from recording every minute of your life and putting in on the web for all the world to see.
“As content creators of all kinds strive to build fan bases and cultivate audiences for their work, many are finding that their best promotional vehicle is themselves. Micki Krimmel (Mickipedia,NeighborGoods.net) and Marc Horowitz (Google Maps Road Trip, National Dinner Tour) discuss the benefits and pitfalls of creating an online cult of personality. How to develop an online persona, issues of privacy, and extending your own persona into other work are discussed.”

